What is the Poppy Campaign?
The Poppy Campaign is very much a local initiative, conducted by Legion Branches in cities, towns and communities across the country. Donations collected during the Poppy Campaign are held in Trust at the branch level to directly support Veterans and their families within their community and to help ensure Canadians ‘never forget’. Learn more about how your donations help Veterans.
In the days leading up to November 11, Poppies can be seen in every corner of this great country. This show of support and display of remembrance would not be possible without the efforts of thousands of Legionnaires who volunteer to distribute Poppies to the community through schools, community organizations and local businesses. We are so grateful for their efforts, and for the support of the many partners, local and national, who welcome Legion volunteers and Poppy boxes into their locations.
Legion Branches inform the public of the results of their Poppy Campaign and how donations were disbursed over the following year. Dominion Command also releases aggregate national Poppy Campaign figures.
Our most recent reported campaign year was the 2018 Poppy Campaign in which 19 million Poppies were distributed, and more than $15 million dollars was disbursed between October 2018 to October 2019 to support Veterans and their families.